‘Gamble' online with CERATIZIT and challenge other players at "4 connect"
The MaxiMill 211 online game with the CERATIZIT product of the year and great prizes! |
 |
The MaxiMill 211 milling cutter series with HyperCoat coating has been designated the CERATIZIT product of the year. The tooling system which covers a wide application range convinces through its economy and promises that you will 1. win with performance, 2. win on quality, 3. win time savings, 4. win tool life. It is precisely these four performance characteristics which led the carbide expert to the idea of "MaxiMill 211 - make the connection" inspired by the idea of the game “4 connect”. ‘Join the game' is the motto from 8 September onwards on the CERATIZIT homepage: www.ceratizit.com/game.
At www.ceratizit.com/game amongst others the CERATIZIT employees can challenge people to play “4 connect“. An exciting tour in a real formula 1 bolide, one of 5 digital cameras, one of 10 iPod Nanos (cool digital music player from Apple) or one of 20 “4 connect” games awaits the lucky winner.
“Liven up communication in the tooling industry”
Filip Miermans, Head of PR & Group Communications, CERATIZIT explains the concept: “The tooling industry is sometimes rather staid. We wanted to choose a marketing strategy which on the one hand should link as many channels as possible to produce synergies and on the other hand also livens up the whole thing a bit. Another important aspect was the participation of our employees in the communication within this project. Here really every employee can contribute to success. ‘Join the game’ is the motto!”
An overview of the marketing tools in the "4 connect” campaign
The game “4 connect” is depicted in advertisements and on posters, at AMB visitors can play "4 connect" in XXL-format at the CERATIZIT booth, and the CERATIZIT customer service staff have also distributed information packages on the Product of the Year, MaxiMill 211 - in this context too the game “4 connect” is in the forefront.
Joining the game is really simple
Register at www.ceratizit.com/game and start 'gambling'! Those who play the game at least four times will then automatically qualify to take part in the prize draw.
Simply click on an opponent in the list, and off you go! The player who first manages to put 4 of his tokens in a line wins. Those who want to play against the computer click on the opponent 'computer'. Those of you who still want more and are looking for the big challenge can also play against MaxiMill 211. Watch out though, this opponent is invincible!
A hint: those who challenge friends and colleagues will receive more points and thus gain a better position in the ranking list. In fact, when playing against real opponents you will score more points than when winning against the computer.
And who can win?
By the way, the CERATIZIT competition is independent of the ranking list on the Internet. The winners are determined by draw. Participation is possible for players who have registered for the competition at www.ceratizit.com/game, have a valid account and have played the game at least four times. The draw will take place on 31 October 2008, excluding the public. The winners will be informed by phone or in writing. Legal recourse is excluded.
|
Specials
