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From pioneer to global player

Almost a whole century has passed since CERAMETAL and Plansee Tizit first started out as pioneers of advanced carbide products. A constant thirst for developing new technologies and innovative solutions for wear-protection and cutting tools led these companies to grow and expand on a global scale. Their merging in 2002 marked the birth of a new global player in the carbide industry: CERATIZIT.

  • Founding of the Metallwerk Plansee GmbH in Reutte, Austria

    The Metallwerk Plansee is founded in 1921 by Dr Paul Schwarzkopf in Reutte, Tirol. The early years see the 20-strong workforce making molybdenum wire and tungsten filament for the lighting industry. The group of companies to which CERATIZIT belongs still carries the name Plansee today.

  • Series production of tungsten carbide

    In 1929 a team led by Dr Paul Schwarzkopf and Isidor Hirschl succeeds in commencing series production of tungsten carbide, with cobalt binder and a high alloy content of titanium carbide.

  • Founding of CERAMETAL in Bereldange, Luxembourg

    The carbide expert and later merging partner of Plansee Tizit is founded in Bereldange, Luxembourg by Dr Nicolas Lanners under the name CERAMETAL, producing filaments for light bulbs.

  • 1948-1962 Initial cooperation

    Plansee and CERAMETAL work together on innovative carbide products for the first time.

  • First step towards becoming a global player

    By launching production in the USA, CERAMETAL lays the foundations for global growth.

  • Opening of the Chinese plant

    The carbide experts enter the Asian market, opening their first carbide production site in China.

  • Carbide has a new name: CERATIZIT

    The merging of CERAMETAL and Plansee Tizit in November 2002 brings a new name to the carbide industry: CERATIZIT.

  • Laying the foundations for expansion

    The fusion of these two companies is followed by global expansion, with new sales subsidiaries in South America and Eastern Europe.

  • The first Tooling Academy

    CERATIZIT invests in sites across the globe, starting with new administrative buildings in Mamer (Luxembourg) and Reutte (Austria). These are followed by the opening of the first Tooling Academy in Tirol: assessment testing and training centre for the practical testing of machining processes for cutting tools.

  • Joint venture in Asia CB-CERATIZIT

    In 2010 CERATIZIT strengthens its position on the Asian market by entering into a joint venture with the company CB Carbide Taiwan, now trading under the name CB-CERATIZIT.

  • Opening of the Tooling Academy in China

    CERATIZIT opens a second Tooling Academy at its site in Tianjin, China. Using its own machinery, tailor-made tool solutions can be tested and refined in practice using modern analytical technology.

  • Joint venture with Günther Wirth (GW)

    CERATIZIT invests in solid carbide tool manufacturer Günther Wirth (GW), now covering the entire value chain for round tools.

  • Expansion of the Reutte site

    CERATIZIT expands production and office space at its Austrian site, thereby doubling the production of inserts and rods.

  • Expansion in Mamer, acquisitions in the US and in Italy

    CERATIZIT further invests in infrastructure at the Group's headquarters in Mamer, Luxembourg, beginning with the expansion of production facilities at the site. At the same time, the CERATIZIT Group makes advances in the USA by acquiring an 80% stake in the Californian tool manufacturer PROMAX Tools and in Italy by taking over the Italian drawing tool manufacturer VAN-Dies.